Alorica names Mireille Magallona as Regional President of APAC Operations, CIOSEA News, ETCIO SEA

Alorica Inc., a trusted global leader in next-generation customer experience (CX) solutions, recently announced the appointment of Mireille Magallona as Regional President for Asia-Pacific (APAC) Operations. Magallona will focus on elevating Alorica’s service delivery from Asia to support clients and customers worldwide.

As Alorica’s APAC President, Magallona replaces Bong Borja—who was recently promoted to Chief Operating Officer—overseeing the 60,000 Alorica employees working remotely through Alorica Anywhere and in 20+ sites throughout Philippines, China and Japan. Alorica’s APAC operations drive digital-enabled CX across a wide variety of work types and channels, such as chat, voice, content management & moderation, back office, customer care, sales and tech support. Recently, Alorica, one of the largest BPOs in the Philippines, earned the Great Place to Work® certification in the country based on thousands of employees’ feedback regarding their experience working at Alorica.

Magallona brings nearly 30 years of experience in the BPO, hospitality, and media industries. She was most recently the country vice president for a major BPO player in the APAC region, overseeing operations, and working closely with the sales and customer relationship management teams in the Philippines. Magallona’s dedication to ensuring employees are immersed in the company culture and creating a sense of community is evident throughout her career – and has proven beneficial to improving performance while reducing attrition.


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